Tom Peters has a passionate view point on many topics and innovation is no different. His films 'Educate for a Creative Society' and 'Innovation is Actually Easy' look at the way in which companies are structured to nurture and foster their employees to be Innovative.
Ricardo Semler, is the Chairman of Brazilian Company Semco, a democratic workplace that is as far removed from the working practices of Panasonic as you can get.
Google have a very clear process, they only recruit the best and their frame work for creativity is very simple. they work on 70 - 20 - 10 rule.
10% of their working time is for wacky ideas for thinking, researching and creating, 20% is for roaming free formulating a business case as to why their idea should be pursued and 70% of their time is about putting those ideas into practice and servicing the ones already in existence. Very often if your idea is accepted you then lead that project wherever it takes you in the world. Read their story, how they continue to search for creative disruption.
Google is a very different industry to Panasonic, does that mean we cannot achieve our own frame work? Should a Panasonic framework be unique to each Company, Region or Universal throughout the world?
Innovation and breakthrough innovation is very much a Buzz word. I would suggest the majority of development and performance tools will have Innovation or Creativity as a key activity. So my question to you all is. Is this an inherent ability, part of our genes, or is it a competency that can be taught; enabling any individual to be innovative and deliver those Technological Disruptive or Sustainable Breakthroughs that change the face of the products or processes of Panasonic,
Tuesday, May 3, 2011
How Many Panasonic sites in Europe have Innovation models / frameworks that are successful and part of the Organisations DNA.
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Sandra Connolly
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